Niharika Konidela Stuns in a Glamorous Purple Saree, Celebrates National Award Success

By Shreya Desai Published: Jul 25, Saturday, 2026, 17:11 [IST]

Niharika Konidela has been in what is, in her opinion, one of the most memorable positions of her career, from which we can see the beautiful new fashion she has worn that has drawn the attention of people on social media.

https://www.instagram.com/niharikakonidela/?hl=en#

Niharika recently won a National Award for her production Committee Kurrollu and looked beautiful in a deep purple saree and a strapless embellished corset blouse in front of fashionistas. The elegant ensemble was a departure from her laid-back look and was well received in the world online.

A Stylish New Look

Niharika’s latest photo shoot was an elegant take on traditional attire. A rich jewel-toned saree was complemented by a heavily embellished corset-style blouse, which brought a very modern fusion look to the picture.

She completed the outfit with:

Sleek, open hairstyle  
Statement drop earrings  
Minimal accessories  
Soft yet glamorous makeup  

The striking purple ensemble quickly went viral, with fans praising her confidence, elegance, and fashion-forward styling.

Emotional Milestone with Committee Kurrollu

Niharika has much to celebrate professionally as well, besides fashion.

When she came to think of Committee Kurrollu as being a great success, Niharika said she felt the film was one of the most fulfilling experiences of her life. According to Niharika, the project began as director Yadhu Vamsee’s dream of making it and eventually became a common vision.

Produced on a modest budget, the film also exceeded expectations and won its two National Awards which is a major success for the actress-turned-producer.

Niharika expressed gratitude to the cast, crew, and creative team for making this film so successful and for trusting the project.

New Film with Varun Tej

Niharika has also announced her next production venture, Bhari, which will reunite her professionally with her brother, actor Varun Tej.

Directed by Yadhu Vamsee, Bhari is a rural sports drama revolving around volleyball. Niharika described working with her brother on the film as a “very special” experience.

The film will arrive in theatres during the Sankranti festival season, making it one of the most eagerly awaited Telugu films in that festival season.

Balancing Style and Cinema

Niharika Konidela has been a movie actress and producer all along. And although she’s still making real cinema behind the camera, her fashion choices have also made her a favourite among fashion lovers.

Her new purple saree look also denotes a confident new fashion direction, and her production wins indicate her increasing influence on Telugu cinema.

Niharika is set for a new chapter in her career with Bhari coming up and her National Award-winning production getting great recognition, but she is still in the process of getting to work in the field of the arts.

Niharika Konidela

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