There has been speculation on Tollywood that megastar Chiranjeevi is thinking about entering the multiplex business with a new venture in Hyderabad's Gachibowli.
The actor and his team have not made any official comment but fans and film industry members alike are excited.
According to industry buzz, the project could be a premium multiplex which would offer a modern cinema experience with high-quality projection technology, luxury seating, and entertainment facilities, and more.
Gachibowli one of Hyderabad’s fastest-growing commercial and residential centers of business and retail development, has developed as a location for large-scale entertainment and retail development, so it is a good place for such an investment to occur.
If the reports are true, Chiranjeevi’s venture will take him from movies into the exhibition business.
The veteran actor already belongs to Telugu cinema’s top 10 biggest stars with a career of over four decades. By stepping into the multiplex industry, he will be able to be more versatile and can also play in various venues in the entertainment industry.
The Indian multiplex industry has been booming in the past decade as the city-based and more modernized and has become a premier theatre destination.
Hyderabad is the capital of India and the cinema halls are all luxury with the latest technology.
Experts predict a celebrity-backed multiplex with a strong attraction, especially if it provides movie screenings, fan events, and the type of movie experiences and even more advanced screenings. Chiranjeevi’s immense fan base will be able to make it more commercial.
However, neither Chiranjeevi nor his representatives have announced the project. The speculations are only speculation and fans are anxious for the official statement about the venture.
Most of the social media discussions are also getting better and more excited about the possibility of a multiplex named after one of Telugu cinema’s most famous personalities.
Some say the project will change the face of premium movie entertainment in Hyderabad, while some wait for the right kind of proof.
At a time when the Telugu film industry continues to expand its footprint with modern exhibition infrastructure and world-class cinema experiences, if it is made to work, the multiplex would enhance Hyderabad's position as one of India's major entertainment centers.
Until an official announcement is made, the reports should be viewed as industry speculation.
But the buzz around the project is proof of Chiranjeevi’s ongoing influence, even though the business developments are not yet well-publicized, but even a few new business ideas are getting a lot of airtime and attention from the fans and media.
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